The Creative Connection

Your Experts Are:

Michele Muska – Simplicity Creative

Your Roundtable Participants Include:
Drew Emborsky – The Crochet Dude

Presenting Your Pitch:

1. All materials must be created in an electronic format and submitted to Brandy Shay –  brandy@thecreativeconnectionevent.com – by September 5th. This presentation will then be forwarded to each of the Experts and Roundtable Participants to review and have with them during your presentation.
2. You may bring to the Pitch a printed copy of your materials for each Expert and Roundtable Participant to strengthen your presentation.

Pitch Contents:

1. An Introduction to “you” that will include a brief and concise biography. As a guideline for your Introduction, you may use Form #1 below.
2. Brief and concise overview of your pattern or project. As a guideline, you may use Form #2 below.
3. Present a visual illustration of your idea. For a product, this could be an illustrated drawing, photograph, or small three-dimensional representation. For a pattern, be prepared to present the finished garment.

REMEMBER: You only have 3 minutes, which equals approximately 400 words. Keep your pitch concise and focused.

Form #1 for Introduction:

Using one page for your written introduction, please include the following information in the order listed:

1. Date
2. Full name
3. Company name, if applicable
4. Contact information
5. Biography – 150-175 words

Guidelines for Writing Your Biography

Your biography establishes your credibility as a knitting/crochet pattern or product designer. What is your professional expertise, education, life experience, or other compelling qualification that makes you the best person to be a pattern or product designer? And, please let us know if you have a social media presence; for example, are you on Twitter and/or Facebook? If so, how many people follow you on Twitter, and how many fans or friends do you have on Facebook?

Your written biography should be no longer than two paragraphs, or 150-175 words.

In the pitch, your introduction should be no longer than 50-75 words. That equals two to three sentences. Whittle down what’s most important for the pitch and practice reciting it.

Form #2 for Pattern/Project Overviews:

Using one single-spaced page for your written Overview, include the following information:

1. Brief and concise description of your knitting/crochet pattern or product, which should include specifications such as: size, materials, and technique. (150-175 words)
2. Brief and concise explanation of how your pattern or project is different from those currently on the market, who your target market is, and why your pattern or project meets an underserved or unmet niche in the marketplace. (150-175 words)

In the pitch, your overview will be 300-350 words. Practice delivering the overview aloud, along with your introduction, to keep within the three-minute time limit. Shorten if necessary.

 Winners: